Avoiding common missteps in medical practice website design

Slow loading speeds, poor navigation and weak visual imagery on a website can undercut an otherwise successful medical practice's reputation, as outlined in a recent Physicians Practice article.

Of concern for many practices that have no redesigned the website in a few years is the importance of optimization for mobile devices, such as tablets and smartphones. In addition to being a key component for Google rankings, having a responsive design — that delivers content based on the device accessing the site — is increasingly important as user behavior shifts toward smartphones instead of the old-fashioned desktop computer.

MGMA resource: Marketing your practice in the digital age